NEXGEN

BESPOKE LOGO
PRINT DESIGN
DIGITAL DESIGN
MESSAGING
COLOUR PALETTE
TYPOGRAPHY

Nexgen Solutions is a renewable energy company focused on developing energy-efficient systems for the UK market. They needed a visual identity that could match the ambition and forward-thinking nature of the work they do.

The strategy centred on building something that felt as clean and considered as the solutions Nexgen deliver. The visual identity uses distinct patterns and textures to give the brand its own recognisable character, while the colour palette and typography bring a sense of the future without feeling overcomplicated. Plenty of white space keeps everything uncluttered, ensuring the details that matter most are always front and centre.

Nexgen logo on a red and purple textured gradient background
Nexgen branded brochure showing wind turbines in a sunset sky
colour palette with hex colour codes
Modern typography pairing example on a purple background
Large billboard sign for Nexgen on the side of a building
White business cards with Nexgen branding on a purple background
Nexgen branded name tag with profile picture attached to a white lanyard
Mobile phone screen showing Nexgen branded app on a purple background
Black X positioned in front of multi coloured X shapes neon lights