Services.
Every project starts with understanding your business first. What follows depends on what you actually need.
BRANDING.
A brand isn't just a logo or a colour palette.
As branding pioneer Wally Olins put it, a brand shapes everything an organisation does and says about itself.
What that actually looks like depends on where your business is right now, whether that's starting from nothing, sharpening what already exists, or keeping a growing brand consistent as it moves forward.
SERVICES.
Creating the foundations for a brand that lasts.
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Brand identity and brand strategy for businesses ready to move forward, whether thats a new brand or a rebrand. I start by understanding your business, audience and market, then define where you sit and what makes you different. That thinking shapes a distinctive visual identity, from logo, typography and colour to the key applications you need, built to stay consistent as you grow.
It suits new businesses, those that have outgrown their current identity, and established ones heading into a new stage. If your positioning is already clear, I can focus on the visual identity alone.
You work directly with me throughout, and I explain the thinking behind each stage so your feedback is informed. Scope is shaped around what your business needs.
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Logo design with proper craft, for businesses that need a considered mark without a full identity project. I start by understanding your business and who it's speaking to, then explore directions until the right idea becomes clear. I refine it with close attention to typography and detail, and test how it works in practice, not just on screen.
You receive the final logo in every format you need for print, digital and everyday use.
It suits new businesses needing a strong starting point, and established ones whose logo no longer fits. If you want a more complete, consistent brand, a logo only goes so far, and brand identity is the better route.
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Ongoing design support for established brands. I handle the work that comes after the identity: websites, landing pages, social content and presentations, print such as business cards, stationery, brochures and menus, and applications like packaging, signage and merchandise. Everything is designed to sit within your existing brand and stay consistent.
It suits businesses with a clear brand that need a one-off project, regular work, or someone reliable to call when something needs doing properly. Monthly retainers are available, giving you a set amount of design support without quoting every piece separately.
You work directly with me, so you never have to explain your business to someone new. If your identity needs more fundamental work first, brand identity is the place to start.
